Sunday 18 August 2013

5 Reasons You Should Hire Employees with Digital Marketing Experience

Selling points for digital marketers, whether you are one or need one.


Wallaroo Media


Thank you to Wallaroo Media for being a Silver Sponsor in The 7th Annual JobMob Guest Blogging Contest, with $1500 worth of consulting time offered as prizes. Please support them too!


No matter what industry you are in, digital marketing is crucial or will be crucial to your success going forward. Having a digital marketer in your company could take you from average to the best in your industry.


Below are 5 reasons you should hire them:


1) Hard Working


Competing in today’s digital world is not easy, especially when the competition is multiple other digital marketing agencies. Without visible results, clients will go from one digital marketing company to the next. To keep clientele happy and successful, working hard is a must. Do you like when your employees work hard? It’s contagious.


2) Revenue-focused


A good digital marketer is focused on increasing a company’s revenue. Isn’t that what you want in your employees?


3) Research-oriented


A good digital marketer knows everything good and bad about his/her client’s competitors. Research is a crucial part of out performing competitors and finding new sources of revenue. Do you want to rise above your competition?


4) Written and Verbal Communication Skills


There is a saying in the digital marketing world: “Content is King”. Content is what drives results within any given (good) digital marketing strategy. Even technical SEO requires an understanding of content strategy. If someone can produce high quality and popular content, you can bet that their all-around communication skills are more than sufficient.


5) Tech-Savvy


With the business world going digital, there is always something to fix or figure out. A good digital marketer knows his/her way around the internet, websites and social media platforms. Your website and online reputation will be in good hands.


Finding a digital marketer is one thing. Finding a good digital marketer is another. The best way to research the quality of an experienced digital marketer is by seeing where he/she came from. Look into the company he worked for. Look at his companies clients. How does each client’s online presence look? Call previous clients and see what their experience was. Good luck finding the ideal employee for your company!


About Wallaroo Media


Wallaroo Media is a full-service digital marketing provider. They believe that education and progression within their ever changing industry is the only way to succeed. Wallaroo Media’s definition of success is increased revenues. In today’s digital world, standard marketing isn’t enough to truly succeed. Physical ads, radio ads and even nationally televised commercials/infomercials are not enough, alone, to rise above competition. Even digital marketing, in its tradition form, is not enough. In fact, link building, keyword optimization and other technical forms of SEO can hurt your revenues more than help. In order to rise above your competition, a combination of content and PR-driven digital marketing is eminent. The technical aspects of digital marketing, such as on-site SEO, are also very important to the overall digital strategy.


Wallaroo Media combines digital PR, content strategy (text, video, infographics, slideshares, etc.), social media, and technical SEO in order to stay on top of competition and increase their clients’ revenues. With Google and other major search engines constantly updating their algorithms, Wallaroo Media makes necessary changes to portions of their overall strategy almost monthly. Wallaroo Media, with their holistic and progressive approach to digital marketing, helps businesses in many different industries become recognized as elite. Whether you are local, nationwide or strictly e-commerce, Wallaroo Media can produce big results for you.


Thanks again to Wallaroo Media for being a Silver Sponsor in The 7th Annual JobMob Guest Blogging Contest. Please support and recommend them.






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